4 Benefits of Corporate Gifting: It’s Just Good Business

The time has come to organise corporate gifts for your employees, clients, or prospective clients! But how do you buy thoughtful gifts for so many people?

You wouldn’t be the first to ask if corporate gifting is worth it, but the answer is yes—it is far more than just a kind gesture. The benefit of corporate gifting is indisputable, making it money well spent for you and your business. Learn about the benefits of corporate gifting and explore some fantastic gift options.

Benefit 1: Corporate gifting shows that you value your employees

At work, it is easy to feel like a cog in the machine. This is only emphasised by how several businesses operate today, with at least a portion of work performed online from home.  While a ‘thank you’ email is always appreciated, there is something very genuine about showing gratitude through actions.

A gift shows the employee that you have taken the time to organise and invest in a small token to show appreciation. This gesture will not go unnoticed. Corporate giving benefits productivity, staff retention, and the workplace environment.

Benefit 2: Corporate gifting motivates employees by creating reciprocity and trust

It’s the end of the working year, and employees naturally feel worn down and ready for a break. Keep up the motivation by showing gratitude through a gift. A thoughtful gesture like this creates reciprocity and trust. Therefore, employees who are more satisfied with their work experience are more motivated to work hard for the company.

Benefit 3: Corporate gifting can increase brand awareness

Do you have a book that your company has published? Or perhaps some pens or a keep cup? Including a company gift is a great way to market your company. Employees or clients feel proud to be associated with your brand, and others may see the product, increasing brand awareness. A company product is lovely when combined with other unbranded products to ensure the gift feels genuine instead of simply promotional.

Benefit 4: Corporate gifting encourages clients by showing what kind of business you are

Early impressions matter in forming any relationship. Sending a thoughtful present to a client or even a prospect will encourage them to pursue work with you. That extra step—that thoughtful consideration—shows what sort of company you are. If you work for or with us, we will cherish this working relationship and look after it. Corporate gifting establishes trust and builds confidence—two qualities immensely important in business.

What corporate gift should I buy?

Now that we have established the benefits of corporate gifting, it is time to look for a gift. This can be a little daunting, especially when you have many employees or clients with different personalities and values. The Team at About Giving has curated excellent gifts designed for corporate gifting.

We offer a range of corporate gift boxes in NZ with high-quality products your employees or clients will love. There is a wide range of choices: from chocolate and cookies to classic wine, crackers and cheese, we can guarantee you will find the perfect gift. Otherwise, you can create your own gift hamper, selecting exactly what you want.

There are also other options available. A fresh bouquet of flowers for a client is always memorable. Otherwise, a living plant makes a unique corporate gift that symbolises growth.

About Giving: Corporate gift shopping made easy!

Ready to take your corporate gifting to the next level? About Giving is here to help. With corporate gifts starting at $79, you can find something special to thank your employees for their hard work. We take the stress out of gifting and make it easy and accessible for your business. Shop our corporate gifting today.